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This web page sealtrainingacademy.com states the following, "Not a member yet? Enter your e-mail address below and we will send you instructions." We saw that the website also said " Take Our Fitness Assessment To Determine Your Custom Workout Plan." It also said " How many days a week do you currently workout? Less than 3 days. Do you typically use body weight, weights, a combination or neither during your workout? What type of athlete are you? What is your goal? How long of a program would you like? What type of equipment do you have access to? How much time do you have to workout a day? Avail." The header had Navy SEAL workout as the highest ranking optimized keyword. It is followed by online workout and Navy SEAL which isn't as ranked as highly as Navy SEAL workout.